Lucas Simula
Product designer
Aix-les-Bains, France
About
France-based Product Designer with a San Francisco mindset. I design mobile products, SaaS tools, and design systems with clarity, restraint, and a strong product point of view. Currently leading product design at chilli, building from 0 to 1 across mobile, web, research, and design systems.
Experience
First product designer
chilli app
- Led product design across mobile and web from 0 to 1, shaping core flows, research loops, prototypes, and shipped interface decisions.
- Built the design system foundations that keep product, campaigns, and implementation moving with the same visual language.
- Contributed to a product recognized by Apple as App of the Day.
UX/UI and Brand Designer
Frame-ux
- Created brand systems, minimalist interfaces, and motion details for clients who need polished digital products without heavy process.
- Turned early concepts into refined, interactive experiences ready for client review and engineering handoff.
Product designer
Option Way
- Simplified complex airport booking and multi-city flows into a clearer responsive product experience.
- Built a complete UI kit and supported visual QA with engineering to protect quality through implementation.
Product designer
Billy
- Designed the mobile booking, payment, and organizer dashboard experiences across the full product lifecycle.
- Owned the design system and handoff process, keeping product decisions consistent between design and development.
Side Projects
Pixel-brique-craft opens in a new tabA creative canvas that turns uploaded images into pixel-brick compositions, with color controls, selection tools, and Figma-ready SVG output.Croissant: AI Sales Agent opens in a new tabA lightweight sales assistant that qualifies visitors, handles objections, and turns product pages into guided conversations.chilli design system opens in a new tabA local documentation space for foundations, reusable campaign components, and product patterns used across chilli.Bounce opens in a new tabA focused tool for testing spring values, comparing motion feels, and building smoother interaction details.